Competitor Analysis

Competitor insight is very important as it serves to plan your digital strategy through regular analysis and benchmarking.

How vital is competitor analysis

In case of our client Radius Hospitality Concepts – managing hospitality programs, we knew we were dealing with a business that isn’t the typical run-of-the-mill. So we did a thorough evaluation to identify opportunities and threats in the market across different cities where Radius had set up its operations. This involved an assessment e of current and potential competitors, their strengths and weaknesses, their impact in the market etc. Based on findings, we determined a marketing strategy most suited for this kind of business.


  • It helps you gain better competitive advantage within the market.
  • It helps better evaluate customer satisfaction through a study of what your competitors are offering their customers
  • It helps eliminate potential threats that can otherwise catch you by surprise

Our Recommendations

  • It has been a good association with Webmoghuls from the day we started working together.They have always put client relationship at the forefront when providing us their services. I have no hesitation in recommending them to any prospective group who wants to avail their services.

    Shreya Ghosh Roy, Asst Manager: Marketing and Corporate Communications Team Taurus

  • Webmoghuls services are excellent. Their user experience design provides a unique and rich experience of user interactivity and their marketing provides you with great value with focused efforts.

    Mr. Murali Nagarajan, CEO CML Multimedia

  • When I decided to have my website made, I had a sketchy idea of what I wanted but Webmoghuls gave it shape through meticulous assessment and planning of my requirements. The overall result was very satisfactory. Thereafter, the social media marketing of my work was undertaken by them and I’ve gained a steady stream of followers who keep track of my articles and work.

    Dr P.K. Hazra, Interventional Cardiology AMRI Hospital

  • Webmoghuls have done a wonderful job for us taking care of the A-Z of our video ad designing, which is running successfully at various locations. They are a bunch of creative people dependable in the field of social media marketing

    Munmun Bhattacharya, Director Limelight Tiles

  • I have collaborated with Webmoghuls on several video making ventures and it has been an absolute pleasure working with them. It is always productive to have a smooth working relationship when partnering with a group and I look forward to working with them again and again.

    Tiyash Sen, Proprietor Eye Level Films

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